2024 Best Bank Ad Make your money work harder. Will your site be next? The 23rd annual international Internet Advertising Competition is now accepting entries. Submit your best work and win the recognition you deserve! |
2024 Best Bank Ad Make your money work harder. Will your site be next? The 23rd annual international Internet Advertising Competition is now accepting entries. Submit your best work and win the recognition you deserve! |
Each year the Web Marketing Association names the Best Bank Ad as part of the annual Internet Advertising Competition (IAC) Awards. We believe that judging your creative talent should be based on a peer group within that industry.
Now in its 23rd year, the IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Here is your chance to stand out from your competitors and win the recognition you deserve.
Best advertising are selected by judges who review the entered advertising using the seven criteria below:
As a participant, you will receive:
If your site wins a Bank Ad IAC Award, you will also get:
Each year the Web Marketing Association's IAC Award Competition names the Best Bank Ad. The winners are selected by judging the entered creative using seven criteria - design, ease of use, copywriting, interactivity, use of technology, innovation and content. Entries not selected as best Bank Ad are also eligible for an Outstanding Advertising Award.
Entering the IAC Awards can help keep you up on Bank Ad Trends by showing you how other Bank Ad advertising compare to the overall Internet standards. You also can make Bank Ad news if you have the Best Bank Ad. Bank Ad newsletters will want to cover you win bringing you additional visibility within your industry.
Here are past Bank Ad winners:
Year | Entry Name | Award Level | Winner |
2024 | Make your money work harder. | Best Advertising Integrated Ad Campaign, Best Bank Integrated Ad Campaign | Us Communications & HSBC Bank Canada |
2024 | Northwest Bank | Best Bank Online Ad | Infillion and Mower |
2024 | Here for the Journey | Best Bank Social Media Campaign | FINN Partners |
2023 | Love Cashback More Credit Card Entry | Best Bank Email Message Campaign | Manulife Financial, The Greenhouse |
2023 | Access Commitment: Access Means | Best Bank Integrated Ad Campaign | U.S. Bank and The CUSP |
2023 | Malvern National Bank Website Redesign | Best Bank Website | Lapero |
2022 | Driving impact by creating connections | Best Bank Social Media Campaign | Fremont Bank |
2021 | Farmers National Bank Ohio Strong Campaign | Best Bank Integrated Ad Campaign | The Prodigal Company |
2021 | Ally Bank | Best Bank Online Ad | true[X], Mediacom, and Xaxis |
2020 | U.S. Bank | Best Bank Email Message | Yes Marketing for U.S. Bank |
2020 | Big Goals Bracket | Best Bank Interactive Application, Best Of Show Interactive Application | Adams & Knight, Inc. |
2020 | Webster Bank: Jargon Defined | Best Bank Online Video Campaign, Best Of Show Online Video Campaign | Adams & Knight, Inc. |
2020 | Wells Fargo Subscription Stacker | Best Bank Rich Media Online Ad | true[X], FOX, and OMD Worldwide |
2020 | Legend's Bank Website | Best Bank Website | THRIVE CREATIVE GROUP, LLC |
2019 | Money Myths Debunked by Forbes BrandVoice & Citizens Access | Best Bank Website | Forbes BrandVoice & Citizens Access |
2018 | Webster Moments | Best Bank Integrated Ad Campaign | Adams & Knight Inc. |
2018 | Save and Shop with Ganesha | Best Bank Online Campaign | PT Bank Ganesha Tbk. |
2018 | The Citizens Daily FiX Online Newsletter | Best Bank Online Newsletter Campaign, Best Financial Services Online Newsletter Campaign, Best Of Show Online Newsletter Campaign | EMI Strategic Marketing |
2018 | RBC video - Optimists | Best Bank Online Video | TMP Worldwide |
2018 | Santander Business First | Best Bank Website, Best Financial Services Website, Best Small Business Website | Santander Bank US and EMI Strategic Marketing |
2017 | Sallie Mae Mobile Watch App | Best Bank Mobile Application | Sallie Mae |
2017 | MBNA MyAlumni Contest | Best Bank Online Campaign | MBNA Credit Cards |
2017 | Town & Country Bank | Best Bank Online Newsletter Campaign | Town & Country Bank |
2017 | Bridging the Dream - Kendal's Story | Best Bank Online Video, Best Other Online Video | Sallie Mae & DiMassimo Goldstein |
2017 | Sallie Mae Redesign | Best Bank Website | Sallie Mae |
2016 | Town & Country Bank Website | Best Bank Online Newsletter Campaign, Best Of Show Online Newsletter Campaign | Town & Country Bank |
2016 | CIBC Bank Robbery Training Video | Best Bank Online Video | CIBC |
2016 | UBTgo | Best Bank Website | Union Bank & Trust |
2015 | ParaMara | Best Bank Mobile Application | Publicis Modem Turkey & ING Bank Turkey |
2015 | Sydney | Best Bank Online Ad, Best Of Show Online Ad | MRM McCann West |
2015 | ING Orange Support's Big Banking Surprise! | Best Bank Online Video | Publicis Modem Turkey & ING Bank Turkey |
2015 | Orange Support Rich Media | Best Bank Rich Media Online Ad | Publicis Modem Turkey & ING Bank Turkey |
2015 | UCount Loyalty Campaign | Best Bank Rich Media Online Campaign | TBWA\Tequila\Johannesburg |
2015 | WLB Superhero | Best Bank Social Media Campaign | Wing Lung Bank Limited |
2015 | The Path to Good Credit | Best Bank Website | MRM McCann West, FiftyFilms |
2014 | "What Are You #SAVING4?" | Best Bank Integrated Ad Campaign | Capital One 360 and Berlin Cameron Untied |
2014 | NetSpend Apps for Android and iOS | Best Bank Mobile Application, Best Financial Services Mobile Application | NetSpend |
2014 | Constructive Ideas: Building the cities of the future | Best Bank Online Video | The Mark Studios |
2014 | uCount trolley banner | Best Bank Rich Media Online Ad | TBWA \ Tequila |
2014 | QNB The World Strongest Bank (Awakening Dreams) | Best Bank Rich Media Online Campaign | QNB Group |
2014 | #UpToMyTweet | Best Bank Social Media Campaign | ING Bank Turkey |
2014 | American National Bank of Texas | Best Bank Website | Imaginuity |
2014 | Travel through Time with TEB | Best General Interest Social Media Campaign | Travel through Time with TEB |
2014 | Capital One 360 Onboarding Checklist | Best Interactive Services Website | Capital One 360 |
2013 | Moving Forward | Best Bank Integrated Ad Campaign | TBWA\Tequila\Johannesburg |
2013 | RBC Investor Services | Best Bank Mobile Application | RBC |
2013 | CIBC - iPad Banking App Demo Video | Best Bank Online Video | CIBC |
2013 | They call it Africa. We call it home. | Best Bank Rich Media Online Ad | TBWA\Tequila\Johannesburg |
2013 | Umpqua Bank Social Campaign | Best Bank Social Media Campaign | Beeby Clark+Meyler |
2013 | Travel to Space With TEB Web Site | Best Bank Website | Turkish Economy Bank (TEB) |
2012 | "We Love Upstate New York" | Best Bank Integrated Ad Campaign | First Niagara Bank |
2012 | CIBC Mortgage Tools + Loans and Lines of Credit Interactive Application | Best Bank Interactive Application | CIBC |
2012 | MBNA SmartCash Takeovers | Best Bank Rich Media Online Ad | MBNA |
2012 | Brand Dynamic | Best Bank Rich Media Online Campaign | Gravity London / Investec Group |
2012 | "We Love Upstate New York" | Best Bank Social Media Campaign | First Niagara Bank |
2012 | PNC Christmas Price Index | Best Bank Website | Deutsch NY & Famous Interactive |
2012 | TEB Bonus Card Web Site | Best Financial Services Website | TEB Bonus Card Web Site |
2011 | Standard Bank MyCard | Best Bank Integrated Ad Campaign | TBWA\Tequila Johannesburg, NXT, TBWA\Hunt Lascaris |
2011 | Standard Bank Savings Tool | Best Bank Interactive Application | TBWA\Tequila Johannesburg |
2011 | ING DIRECT’s Official App of Savers | Best Bank Mobile Application | ING DIRECT |
2011 | ING DIRECT We the Savers Customer Newsletter | Best Bank Online Newsletter Campaign | ING DIRECT |
2011 | BMO - Engaging Retirement Conversation Microsite | Best Bank Online Video | BlueRush Digital Media Corp. |
2011 | MBNA - Smart Cash | Best Bank Rich Media Online Campaign | BlueRush Digital Media Corp. |
2011 | Wells Fargo Plan For What's Next | Best Bank Website, Best Financial Services Website | IQ |
2010 | Rabobank Student Practicum | Best Bank Integrated Ad Campaign | Euro RSCG 4D Amsterdam |
2010 | MBNA Credit Card Selector | Best Bank Interactive Application | BlueRush Digital Media |
2010 | BankAtlantic Online Newsletter | Best Bank Online Campaign | BGT Partners |
2010 | Citibank Hong Kong Newsletter | Best Bank Online Newsletter Campaign | Deep Interactive Asia |
2010 | Bank of America's "Morris Code" | Best Bank Websites | Organic, Inc. |
2009 | Regulatory Compliance Conference Email/Video | Best Bank Email Message | American Bankers Association |
2009 | Linked Checking Accounts Demo | Best Bank Interactive Application | ING DIRECT |
2009 | Bright Spots | Best Bank Online Newsletter Campaign | ING DIRECT |
2009 | Customer Referral Website Banner | Best Bank Rich Media Online Ad | ING DIRECT |
2009 | Web 3.0 campaign | Best Bank Rich Media Online Campaign | Emakina - ING |
2009 | Bank of America, "Morris on Campus" | Best Bank Websites | Organic, Inc. |
2008 | Republic Federal Website Design & Development | Best Bank Microsite/landing Page | BGT Partners & Republic Federal Bank |
2008 | SoftVu Online Lending Solution | Best Bank Rich Media Online Ad | SoftVu LLC |
2008 | I Need To Go | Best Bank Rich Media Online Campaign | Emakina - ING |
2007 | BankAtlantic Upromise Email Offer | Best Bank Email Message Campaign | BankAtlantic Marketing Department |
2007 | Citi Cards Site | Best Bank Interactive Application | Critical Mass Inc. |
2007 | Bank of America Business 24/7 | Best Bank Microsite/landing Page | Organic, Inc. |
2007 | Switch-A-Thon Holiday Banner Ad | Best Bank Online Campaign | BankAtlantic |
2007 | Pictures at A Frigidaire | Best Bank Rich Media Online Ad | SoftVu LLC |
2007 | MORT (Mortgage Origination Response Tool) | Best Bank Rich Media Online Campaign | SoftVu LLC |
2006 | Laurentian Bank-Retirementalhealth microsite | Best Bank Microsite/landing Page | Marketel |
2006 | Laurentian Bank-Retirementalhealth ad campaign | Best Bank Rich Media Online Campaign | Marketel |
2005 | Union State Bank | Best Bank Online Ad | Union State Bank |
2005 | MetLife Bank IRA CD eMarketing Promotion | Best Bank Online Campaign | Dorothy Kelly, VP Corporate eBusiness, MetLife |
The Internet Advertising Competition Awards evaluates all forms of online advertising including:
To view other industry winners, please click on the link below:
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