The Best Other Ad Internet Advertising Awards!
Best Other Ad
 2024 Best Other Ad It Was There All Along Will your site be next? 
The 23rd annual international Internet Advertising Competition is now accepting entries. Submit your best work and win the recognition you deserve! |
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2024 Best Other Ad It Was There All Along Will your site be next?
The 23rd annual international Internet Advertising Competition is now accepting entries. Submit your best work and win the recognition you deserve! |
Each year the Web Marketing Association names the Best Other Ad as part of the annual Internet Advertising Competition (IAC) Awards. We believe that judging your creative talent should be based on a peer group within that industry.
Now in its 23rd year, the IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Here is your chance to stand out from your competitors and win the recognition you deserve.
Best advertising are selected by judges who review the entered advertising using the seven criteria below:
- Creativity
- Innovation
- Impact
- Design
- Copywriting
- Use of the medium
- Memorability
As a participant, you will receive:
- An independent evaluation of your Other Ad by independent expert judges
- Valuable feedback to help Benchmark your efforts against other Other Ad industry advertising.
If your site wins a Other Ad IAC Award, you will also
get:
- The abilitiy to order a beautiful Crystal Statue or certificate of achievement to display proudly
- Higher visibility for your company and yourself
- A great marketing opportunity to promote your company to the media
- Links to your site from the highly ranked WebAward site to help SEO
- The admiration of peers, friends and co-workers -- maybe even a raise!
- A personal achievement for your resume
Each year the Web Marketing Association's IAC Award Competition names the Best Other Ad. The winners are selected by judging the entered creative using seven criteria - design, ease of use, copywriting, interactivity, use of technology, innovation and content. Entries not selected as best Other Ad are also eligible for an Outstanding Advertising Award.
Setting Other Ad Trends and making Other Ad News
Entering the IAC Awards can help keep you up on Other Ad Trends by showing you how other Other Ad advertising compare to the overall Internet standards. You also can make Other Ad news if you have the Best Other Ad. Other Ad newsletters will want to cover you win bringing you additional visibility within your industry.
Here are past Other Ad winners:
| Year | Entry Name | Award Level | Winner |
| 2024 | It Was There All Along | Best Design Online Video, Best Other Online Video, Best Of Show Online Video | The Heist |
| 2024 | Ba: An Immigration Story | Best Family Online Video | The Heist |
| 2024 | The Place Where Magic is Real | Best Other Online Video Campaign | Aeriz |
| 2024 | 93 Boyz | Channel 93 | Best Other Social Media Campaign | 93 Boyz |
| 2023 | Cobalt Boats Website | Best Other Website | LEAP Group |
| 2022 | Total Safety - When Safety Matters, We're Ready | Best Other Website | Cuker |
| 2021 | Care for the Caring Project | Best Other Website | LEAP Group |
| 2019 | Bespoke | Best Other Online Campaign | Creative Direct Marketing Grp |
| 2019 | Humanity Home and Cabinetry | Best Other Website | WSI Smart Marketing |
| 2018 | Nutrish Dog Treats | Best Consumer Goods Rich Media Online Ad, Best Other Rich Media Online Ad | true[X] / FOX |
| 2018 | The Nourished Palate | Best Other Website | WSI Smart Marketing |
| 2017 | Bridging the Dream - Kendal's Story | Best Bank Online Video, Best Other Online Video | Sallie Mae & DiMassimo Goldstein |
| 2017 | Nestegg | Best Other Integrated Ad Campaign | CDMG, Inc. |
| 2017 | Shenandoah Square Website | Best Other Website | CRC Companies |
| 2016 | Ad Campaign Two "Defamation" | Best Non-profit Online Campaign, Best Other Online Campaign | All Rise Say No To Cyber Abuse |
| 2016 | The Cottman Man Educational Video Series | Best Other Online Video | Cottman Transmission and Total Auto Care |
| 2016 | The Next Generation of Currency: The Future of Money | Best Other Website | WIRED, BNY Mellon, 23 Stories x Condé Nast |
| 2016 | Walmart Military | Best Retail Website | TMP Worldwide |
| 2015 | SONY Rewards PlayStation Onboarding Series | Best Other Email Message Campaign | Acxiom Digital Impact |
| 2015 | KNOCK for Year of the Horse | Best Other Integrated Ad Campaign | KNOCK, inc. |
| 2015 | Boeing Strategic Airpower | Best Other Website | R&R Partners |
| 2014 | votefordetroit.com | Best Other Online Video | Lowe Campbell Ewald |
| 2014 | Spirit Services Facebook Page | Best Other Social Media Campaign | Madison Avenue Marketing Group |
| 2014 | R&R Partners Design Your Own Holiday Ornament | Best Other Website | R&R Partners |
| 2013 | Magnalocks in the Access Zone | Best Other Email Message | Access Hardware Supply/Total Spectrum Advertising |
| 2013 | Mahindra & Mahindra Corporate Mobile Site | Best Other Mobile Application | Thmbstrk |
| 2013 | American Alarm - We Never Sleep. So you can. | Best Other Online Ad | Berry Network |
| 2013 | Digi-Key’s Continuing Education Center on Design News | Best Other Online Campaign | UBM Tech & Digi-Key |
| 2013 | DAI Holiday Website | Best Other Website | DAI for the |
| 2012 | The BossTracker5000 | Best Other Social Media Campaign | Euro RSCG Chicago |
| 2012 | Midtown Athletic Club Website | Best Other Website | I Imagine Studio |
| 2011 | Take Another Look | Best Other Ads The Client Did Not Pick | Cessna Aircraft Company |
| 2011 | G1000 E-mail | Best Other Email Message | Cessna Aircraft Company |
| 2011 | Quote Form Web Banner | Best Other Online Ad | Cessna Aircraft Company |
| 2011 | Experiential rewards | Best Other Rich Media Online Ad | Carlson Marketing |
| 2011 | Logicworks BUILDER | Best Other Website | Second Thought, Inc. |
| 2010 | Disney Engagements/Disney Weddings Websites | Best Other Websites | Walt Disney Parks & Resorts Online |
| 2009 | Compass Holiday eBlast | Best Other Email Message | Compass Healthcare Communications |
| 2009 | ADT Email Marketing Campaign | Best Other Email Message Campaign | BGT Partners & ADT Team |
| 2009 | Obama Tax Calculator Widget | Best Other Interactive Application | Clearspring Technologies & Obama for America - The Obama Tax Calculator |
| 2009 | Entertainment Book Banner Campaign~Have More. Do More. | Best Other Online Campaign | Media Two Interactive |
| 2009 | Pedals | Best Other Rich Media Online Ad | Atmosphere BBDO |
| 2009 | Picture Perfect Holiday | Best Other Websites | Drumroll |
| 2008 | Delete Males | Best Other Email Message | McCann Erickson Athens |
| 2008 | Launch-a-Package | Best Other Microsite/landing Page | Atmosphere BBDO |
| 2008 | Nestle | Best Other Online Ad | MRM Interactive Agency |
| 2008 | Secret Services | Best Other Online Campaign | Black Magic Marker |
| 2008 | The Home Depot Origami Fly Over Ad | Best Other Rich Media Online Ad | LBi / The Home Depot Home Services |
| 2007 | 3M Maintenance and Repair (MRO) Markets Integrated Marketing Campaign | Best Other Integrated Ad Campaign | RMG Connect |
| 2007 | The Home Depot Home Services | Best Other Microsite/landing Page | The Home Depot Home Servides / Creative Digital Group |
| 2007 | The Boeing Company - | Best Other Rich Media Online Ad | JWT Employment Communications |
| 2006 | Syngenta Snowman Holiday eCard | Best Other Integrated Ad Campaign | Maxim Direct |
| 2006 | Pacific Gas & Electric Company Microsite - Looking Forward | Best Other Microsite/landing Page | Venables Bell & Partners |
| 2006 | "Daddy, Can I Have a Genetti Wedding?" Web Banner Ad | Best Other Online Ad | John Baldino, WNEP-TV 16 |
| 2006 | EDS | Best Other Rich Media Online Campaign | Cheryl Smith - Johnson |
| 2005 | Beyond Interactive Holiday E-Card Greeting | Best Other Email Message | Beyond Interactive |
| 2005 | Miami Hurricane Recovery Promotion | Best Other Integrated Ad Campaign | Greater Miami CVB |
| 2005 | IBM Mosaic Banner | Best Other Rich Media Online Ad | OgilvyOne WorldWide |
| 2005 | Finland Post's Online Services | Best Other Rich Media Online Campaign | GREY Direct & Digital / Finland Post Corporation |
The Internet Advertising Competition Awards evaluates all forms of online advertising including:
To view other industry winners, please click on the link below:
| Advertising | Advocacy | Airline | Architecture | Arts | Associations | Automobile | B2B | Bank | Beverage | Biotechnology | Blockchain | Blog | Catalog | Computer: Hardware | Computer: Software | Construction | Consulting | Consumer Goods | Cooking and Recipe | Credit Union | Crypto Currency | Design | Directory or Search Engine | Education | Electronics | Employment | Energy | Entertainment | Environmental | Events | E-Zine | Faith-based | Family | Fashion or Beauty | Financial Services | Food Industry | General Interest | Government | Health Care | Healthcare Provider | Home Building | Hotel and Lodging | Information Services | Insurance | Interactive Services | International Business | Intranet | Investment | Legal | Leisure | LGBTQ | Magazine | Marketing | Manufacturing | Media | Medical | Medical Equipment | Military | Mobile | Music | Mutual Fund | News | Non-Profit | Online Community | Other | Pharmaceuticals | Photography | Political | Professional Services | Public Relations | Publishing | Radio | Real Estate | Recreation | Regional | Restaurant | Retail | SAAS | School | Science | Shopping | Small Business | Sports | Technology | Telecommunication | Transportation | Travel | University