The Web Marketing Association is proud to present this 2009 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Other Online Campaign
Drive sales of the 2009 Entertainment Book as efficiently as possible. These ads were used to re-target users who had either purchased the Entertainment Book in the past or had shown interest in the Entertainment Book but had not converted. Therefore, the message to these individuals was to fall back in love with the saving and benefits of the book.
Contributors:
| Creative Director: | Rachel Rumsey |
| Flash Designer: | David Dekker |
MEDIA TWO INTERACTIVE
Location: United States