The WMA is proud to present this
2015 WebAward for Outstanding Achievement
in Web Development
Winning Entry: Ecuatoriano Suiza Website
Winner Name: ARIADNA
Award: Insurance Standard of Excellence , Mobile Standard of Excellence
Ariadna is the independent agency with the broadest presence in the americas. Back in the days there were two parallel worlds, the offline and the online world communicating in their own ways with no connection in between them. In our vision and way of thinking, there is only one consumer but different touch points. That’s our first step, getting to know and understand that consumer, and thanks to the digital space we are able to do it even in real time. We then create the right communication, generating relevant messages to the multichannel audience at the right moment. The precise moment… It is not about being massive anymore, it is about being accurate through data. “To become protagonist in the actual world, it’s necessary to think digital.”