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Best Interactive Applications to Be Named by Web Marketing Association

The Web Marketing Association judges will select the best online interactive apps in 86 industries as part of their 19th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Anyone wishing to nominate their applications work for consideration may do so at www.IACAward.org before the deadline of January 29, 2021.

“Online apps are an effective advertising tool to build brand awareness and engage consumers wherever they may be,” said William Rice, president of the Web Marketing Association.  “The IAC Awards provides an opportunity to show the world your expertise in this emerging field. It’s also a great marketing opportunity for the winners to promote their work to senior management, customers and prospects”.

The 2021 international Internet Advertising Competition Awards are open to all organizations and individuals (advertising and interactive agencies, corporate marketing departments, etc.) throughout the world involved in the process of developing Internet advertising. Entries may be submitted online at www.IACAward.org.  The deadline for entry is January 29, 2021 and will be judged on creativity, innovation, impact, design, copywriting, and use of the medium.

In addition to online apps, IAC Awards will be presented within each of the industry categories and advertising formats such as:

Social Media

Web sites (including microsites and landing pages)

Online ads (including banner, pop-up or interstitial)

Rich media ads

Email message campaign

Online newsletter campaign

Mobile apps and websites

Integrated ad campaign

Online Video

Voice Skills and Actions

 

The 2020 Best of Show for Interactive Applications went to Hong Kong Trade Development Council for HKTDC Marketplace App

Past top winners in Interactive Application format include:

 

Year    Entry Name                 Winner

2020    Big Goals Bracket  won by Adams & Knight, Inc.

2019    Words With Friends 2 won by Heat

2018    There’s Beauty in The Build won by Wastell Homes & tbk Creative

2017    Pitbull Messin Around Launch won by Razz Interactive

2016    StopChildPorno Filter won by These Days

2015    Caine’s Quest – Jupiter Ascending won by Thinkingbox

2014    Egg Beaters Benefit Calculator won by POSSIBLE

2013    Manulife – Ride to 65 won by Manulife Financial

2012    Beef Equity – Here’s the Beef won by Wendy’s and The Kaplan Thaler Group

2011    Toyota Sponsafier won by Saatchi & Saatchi LA

2010    Apple Jacks Gliders won by Biggs|Gilmore

Interactive agencies that win multiple awards will also be in the running for Top Agency Award. Each entrant will be awarded points based on the level of award for each award received. The agency with the most points will be awarded the Top Agency Award. Agencies that win more the 6 awards will also be recognized with an Outstanding Advertising Developer award from the Web Marketing Association. In 2018, four agencies won this honor.

Judging for the IAC Awards will take place in February, 2021. Judges will consist of a select group of Internet advertising professionals with an in-depth understanding of the current state-of-the-art in Web advertising. Past competition judges have included top executives from leading corporations, institutions and media organizations such as Arc Worldwide, Beeby Clark+Meyler, Brunner Digital, Campbell-Ewald, CNN, Deep Interactive Asia, Digitas, EuroRSCG 4D, Google, IBM Interactive, JWT, Mastercard, McCann Worldgroup, Possible, SapientRazorfish, Starwood Hotels & Resorts, Small Army, Tectis GmbH, TMP Worldwide, Universal McCann Interactive and Wunderman / Y&R.

A complete list of past winners can be found at the IAC Award Website.

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Internet Ad Competition to Name Best Alexa Skills

The Web Marketing Association judges will select the best Voice Skills or Actions in 86 industries as part of their 19th annual Internet Advertising Competition (IAC) Awards. This is the first international award program to judge the exploding use of voice assistants like Alexa skills or Google Actions in branding and advertising. The Competition Web site is located at www.iacaward.org and the deadline for entry is January 29, 2021.

“Consumer demand for Internet enabled voice devices continues to explode,” said William Rice, President of the Web Marketing Association.  “Brand marketers are recognizing this opportunity and are creating thousands of grand-breaking skills for Amazon Alexa and actions Google Assistant. There are now more than 50,000 Alexa skills alone, up from 1,000 back in June 2016. The IAC Awards will provide clients of interactive agencies and corporate marketing departments the third-party confirmation that their consumers are getting the best creative for their ad dollars.  Winning awards is a great way to demonstrate your creative potential.”

Alexa skills are third-party apps you can add to your Alexa account based on your needs and preferences. Google Assistant’s version of these apps are called Google Actions.

The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. This international award program will evaluate all forms of online advertising, including email, page-based ads, online newsletters, mobile apps, Websites, video, social media and now voice skills and actions in 96 industry categories. Entries may be submitted online at http://www.iacaward.org. The deadline for entry is January 29, 2021 and will be judged on creativity, innovation, impact, design, copywriting, and use of the medium.

A complete list of past winners can be found at the IAC Award Website.

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Best Online Newsletters to Be Named by Web Marketing Association

Best Advertising AwardsThe Web Marketing Association judges will select the Best Online Newsletters for 2021 in 86 industries as part of their 19th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Companies or agencies wishing to nominate their email newsletters for consideration may do so at www.IACAward.org before the deadline of January 29, 2021.

“Online newsletters are a critical marketing tool for many companies trying to maintain an ongoing relationship with customers and prospects,” said William Rice, president of the Web Marketing Association.  “Each online newsletter will be judged on copywriting, creativity, innovation, design, impact, and use of the medium. The IAC Awards provides an opportunity to find out who is doing an outstanding job creating online newsletters. It’s also a great marketing opportunity for the winners to promote their work to their customers, prospects and senior management,”.

 

In 2020, TMV GROUP won Best of Show Online Newsletter for ROXOR Weekly Dealer Email

Other past Award-Winning Online Newsletters included:

Year    Entry Name                 Winner

2019    Spartan Life Newsletter won by Spartan

2018    The Citizens Daily FiX Online Newsletter won by EMI Strategic Marketing

2017    #YRMatters won by The Regional Municipality of York

2016    Town & Country Bank Website won by Town & Country Bank

2015    L’Oreal Paris USA’s Red Hot Holiday Trends won by Acxiom Digital Impact

2014    African Wildlife Online Newsletter campaign won by Sanky Inc

2013    WWF fundraising email campaign won by rabbit eMarketing GmbH

2012    Bing Travel Horizontal Scroll won by Acxiom Creative

2011    Manulife Solutions won by BlueRush Digital Media Corp.

2010    Online Newsletter campaign for VISIT FLORIDA won by Miles Media

 

The 2021 Internet Advertising Competition Awards are open to all organizations and individuals (advertising and interactive agencies, corporate marketing departments, etc.) involved in the process of developing Internet advertising. Entries may be submitted online at IACAward.org. The deadline for entry is January 29, 2021 and will be judged on design, creativity, impact, innovation, copywriting, and use of the medium.

In addition to online newsletters, Awards will be presented within each of the industry categories and advertising formats such as:

Social Media Campaigns

Online ad (including banner, pop-up or interstitial)

Online ad campaign

Email message

Rich media ad campaign

Rich media online ad

Online newsletter campaign

Integrated ad campaign

Web sites (including microsites and landing pages)

Online Video

Mobile Apps

Voice Skills and Actions

 

 

Interactive agencies that win multiple awards will also be in the running for Top Agency Award. Each award won will count for points. The agency with the most points will be awarded the Top Agency Award. Agencies that win more the 6 awards will also be recognized with an Outstanding Advertising Developer award from the Web Marketing Association. In 2020, seven agencies won this honor.

 

Judging for the IAC Awards will take place in February 2021. Judges will consist of a select group of Internet advertising professionals with an in-depth understanding of the current state-of-the-art in Web advertising. Past competition judges have included top executives from leading corporations, institutions and media organizations such as Arc Worldwide, Beeby Clark+Meyler, Brunner Digital, Campbell-Ewald, CNN, Deep Interactive Asia, Digitas, EuroRSCG 4D, Google, IBM Interactive, JWT, Mastercard, McCann Worldgroup, Possible, SapientRazorfish, Starwood Hotels & Resorts, Small Army, Tectis GmbH, TMP Worldwide, Universal McCann Interactive and Wunderman / Y&R.

You enter your best online advertising into the 2021 IAC Awards, go to https://www.IACAward.org

 

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2020 WebAward Competition Winners Announced

The Web Marketing Association is pleased to announce the winners of its 24th annual WebAward Competition for website development. Entries from 42 countries were adjudicated in 96 industry categories during this year’s competition. Entries were judged on design, copy writing, innovation, content, interactivity, navigation, and use of technology.

A complete list of the winning sites can be found at the WebAward Web site at www.webaward.org.

” Website development is constantly evolving to take advantage of new technology and better meet the needs of the online audiences,” said William Rice, President of the Web Marketing Association. “This year, the WebAwards competition received remarkable entries from around the world that show impressive creativity and functionality.   We congratulate all of our winners for developing websites that deliver for their audiences. ”

Best of Show

The 2020 Best of Show WebAward is presented to Sapient Corporation d/b/a Razorfish for their outstanding work on Mercedes-AMG.  The site was also recognized as Best Automotive Website.  Mercedes-AMG is the performance wing of Mercedes-Benz. With a complete redesign, Publicis Sapient reinvigorated the brand with a focus on widening the audience while rewarding the hardcore fans. This more dynamic, immersive experience drove a increase in time spent on the page and had more users choosing to explore a vehicle and re-established the brand as a leader in automotive performance.

Top Agency

For the second year in a row, WSI was named Top Agency at the 2020 WebAward Competition, taking home 11 WebAwards and earning 33 quality point this year. The Top Agency Award is given to recognize the consistently outstanding development going on at interactive firms.  The agency was recognized in the 2020 WebAwards for Best Home Building Website and Best Political Website, six Outstanding Website WebAwards and three Standard of Excellence WebAwards. WSI is the largest digital marketing network of its kind and have partners and clients in every corner of the world. We have the passion and expertise to help any business do better marketing – no matter where they are located.

10 agencies or companies were also recognized as Outstanding Website Developer for winning six or more WebAwards in 2020. They include: FirmStudio Ltd (11 wins), Miles Partnership (10), Thomson Reuters – FindLaw (10), Forum One (10), Nebo (9), Vital (8), UP Hotel Internet Marketing (7), Postali, LLC (7), eSolutions Group (6) and 90 Degree Design (6).

Best of Industry Winners

The following companies were recognized with the top prize within their industry category:

Independent Creative Agency for &UGO – Best Advertising Website
Emakina Group for UnsmokeYourWorld.com – Best Advocacy Website
Websolute S.p.A. for Atlas Concorde – New digital ecosystem – Best Architecture Website
Midland Center for the Arts for Site redesign aimed at broadening patron connections successfully engages visitors via optimized navigation, mobile experience, and commerce integration. – Best Arts Website
Jake Group for Entertainment Software Association – Best Associations Website
Vital for PLT Health – Best B2B Website
Jack Henry & Associates / Banno Group for Think Bank – Best Bank Website
LEAP Amp for Lunazul Tequila – Best Beverage Website
22 Fillmore for Ikena Oncology Corporate Website – Best Biotechnology Website
Carnegie Museum of Natural History for Carnegie Museum of Natural History – Best Blog Website, Best Family Website
TopSpot Internet Marketing for Steel Warehouse Website – Best Catalog Website
Lenovo for Lenovo ThinkPad X1 Fold – Best Computer: Hardware Website, Best Marketing Website, Best Technology Website
Hypergiant Industries for Hypergiant Industries – Best Computer: Software Website
90 Degree Design for Equestrian Excellence with Buckley Fence – Best Construction Website
90 Degree Design for Bold and Fearless HR Consulting – Best Consulting Website
FirmStudio HK Web Design & Creative Digital Agency for Emphasis Jewellery Brand Website & Membership Portal – Best Consumer Goods Website
Family Cookbook Project for RecipeCardCookbook.com – Best Cooking and Recipe Website
ZAG Interactive for Andrews Federal Credit Union – Best Credit Union Website
Logitech for Start A Following – Best Design Website
Team SI / MHP for Uplift Arkansas – Best Directory or Search Engine Website
Ideas On Purpose for Raytheon Technologies Corporate Site – Best Diversified Business Website
Backpack Interactive for Passport 2 Mars – Best Education Website
Synopsys Corporate Marketing for Smart Everything Digital Experience – Best Electronics Website
BAYADA Home Health Care for BAYADA Home Health Care Careers Website – Best Employment Website
BrandExtract for Marathon Petroleum Corporation Website – Best Energy Website
NBCUniversal – E! Entertainment for Project-X: The new and completely responsive E! Online – Best Entertainment Website
Kawartha Conservation for kawarthaconservation.com – Best Environmental Website
Vital for Obstacle Course Racing World Championships – Best Events Website
Hong Kong Trade Development Council for HKTDC Product Magazines minisite – Best E-Zine Website
Westmont College for Westmont College Website – Best Faith-based Website
Cuker for Alp N Rock – Taking Apres-ski Fashion to New Heights – Best Fashion or Beauty Website
Mastercard for Mastercard.com Website Design – Best Financial Services Website
Abby Ryan Design for L.A. Creamery – Best Food Industry Website
Alexander & Tom, Inc. for Fort McHenry Virtual Tour – Best General Interest Website
Websparks Pte Ltd for Centre for Liveable Cities (CLC) – Best Government Website
Forum One for County Health Rankings – Best Health Care Website
Capital Caring Health Marketing & Communications for Capital Caring Health Corporate Website – Best Healthcare Provider Website
WSI for Van Beek’s Landscaping Supply – Best Home Building Website
UP Hotel Internet Marketing for Maison Panth̬re РBest Hotel and Lodging Website
TrustedChoice.com for TrustedChoice.com 2020 Web Awards Entry – Best Insurance Website
Overdrive Interactive for Goltens Website Redesign – Best International Business Website
Acenda for ACE: Acenda Communications for Employees – Best Intranet Website
Cloud Construct for RA Capital – Best Investment Website
Zola Media for Surprenant & Beneski – Best Legal Website
TURNNT and Patients & Purpose for TURNNT: The Turning Point for Trans Health – Best LGBTQ Website
Hong Kong Trade Development Council for HKTDC  Enterprise Yearbook minisite – Best Magazine Website
Rightpoint for Knauf Insulation North America – Best Manufacturing Website
Progressive Productions for PROGRESSIVEPRODUCTIONS.EU – Best Media Website
Vital for AgaMatrix – Best Medical Equipment Website (tie)
Restorative Therapies, Inc. for Restorative Therapies Website Redesign – Best Medical Equipment Website (tie)
LivaNova for LivaNova – Best Medical Website
Realogy for Realogy Military Rewards Program – Best Military Website
 for Martin UAV – Best Mobile Website
theOrigo Ltd. & HK Phil for Hong Kong Philharmonic Orchestra – Best Music Website
Mairs & Power / SunStar Strategic for Mairs & Power Website – Best Mutual Fund Website
Vital for Zone Coverage – Best News Website
American Lung Assocation + Rise Interactive for Building a Healthier World with American Lung Association – Best Non-Profit Website
Sapient Corporation d/b/a Razorfish for Mercedes-AMG – Best of Show, Best Automobile Website
Vital for VIP Tires & Service – Best Other Website
Eisai Inc. for Ella the Jellyfish – Best Pharmaceuticals Website
WSI for Doris Gentry – Best Political Website
Prophet for Growth & Transformation Consultants – Best Professional Services Website
PT Bank Rakyat Indonesia (Persero), Tbk. for PT Bank Rakyat Indonesia Corporate Website 2020 – Best Public Relations Website
The Family Cookbook Project for Familycookbookproject.com – Best Publishing Website
NGradio – WebTV for NGradio.gr – Best Radio Website
Proverb for The Kelvin – Best Real Estate Website
90 Degree Design for Stunning Website and Views at Rooftop – Best Restaurant Website
G6 Business Technology Solutions for Borden Institute – Best Retail Website
Finalsite for Greater Atlanta Christian School – Best School Website
Weave Digital Studio for Our Land and Water – Best Science Website
Nebo for Pet P.L.A.Y. Site Re-Design – Best Shopping Website
LEAP  Spark for Kern’s Kitchen – Best Small Business Website
Madsack OnlineService for Fightholics – Best Sports Website
Primary Wave Media for RingBoost Custom Phone Numbers – Best Telecommunication Website
Hong Kong Trade Development Council for HKTDC Hong Kong Toys & Games Fair  (Online) – Best Toy & Hobby Website
RPM for RPMmoves.com – Best Transportation Website
4 Roads for Natural World Safaris – Best Travel Website
mStoner, Inc. for University of Pittsburgh at Bradford Website Redesign – Best University Website

 

Competition format

The competition was judged by a team of independent Internet professionals representing a variety of relevant disciplines of Web site development. Judges included members of the media, advertising executives, site designers, creative directors, corporate marketing executives, content providers and webmasters.

The WebAward competition format allows Web sites to compete head to head with other sites within their industry to win the Best of Industry award.  Entries also compete against a standard of excellence to win Outstanding Website and Standard of Excellence WebAwards.  Each site is judged on seven different criteria and earns a score between 0 and 70 points.  The highest score in a given category wins Best of Industry for that category. If the remaining entries receive a score of 60 or greater, they receive the Outstanding Web site award. Entries that score higher than their industry average and below 59.9 receive the Standard of Excellence.

The 2020 WebAwards are sponsored by the following leading organizations: PR.com, Webmaster Radio and iContact.

 

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Mobile Development Professionals Needed to Judge 2020 MobileWebAward Competition

The Web Marketing Association’s MobileWebAwards competition is currently accepting entries and is looking for additional qualified judges to help adjudicate this year’s award program.  This award program recognizes the individual and team achievements of Web professionals all over the world who create and maintain the best mobile websites and the best mobile applications.   The Competition Web site is located at http://www.mobile-webaward.org and the deadline for entry is September 31, 2020

To nominate yourself or someone within your organization, please complete the Judge’s Nomination Form. Mobile development professionals selected as judges will be contacted during the first week of October.

“Since 1997, the WebAwards have helped define the standards for website development. The MobileWebAwards are doing the same for responsive websites, mobile-specific websites and apps designed for mobile devices,” said William Rice, president of the Web Marketing Association.  “Smartphones and tablet computer use continues to explode and companies are racing to be allow users to connect and interact with them using mobile devices. We are looking for individuals who have direct experience developing for the expanding mobile platform. Our judges must have an in-depth understanding of the current state-of-the-art in mobile development, an eye for a well-designed interface and the objectivity to score entries according to a predefined set of criteria”.

Judging for the MobileWebAwards will take place in Mid-October, 2020, and winners will be notified by e-mail one week prior to the general announcement of winners in December, 2020. Judges will consist of a select group of Internet advertising professionals with an in-depth understanding of the current state-of-the-art in mobile website design and mobile application development. Past competition judges have included top executives from leading corporations, institutions and media organizations such as Ogilvy Interactive, R/GA , Saatchi & Saatchi, Blattner Brunner, Sun Microsystems, National Cable & Telecom Association, Refinery, Euro RSCG, A&E Television Networks , New York Post Interactive, Ernst & Young , J. Walter Thompson, Xerox, Art Institute of Pittsburgh, and Aristotle.

Entries will be accepted in both the Mobile Website and the Mobile Application formats. Entries will be judged on seven criteria:

  • Creativity
  • Impact
  • Design
  • Content
  • Interactivity
  • Ease of Use
  • Use of the medium

“Judging an award show like the MobileWebAwards is a great way to share your experience and expertise with the mobile development community, said Rice. “It is an honor and an important responsibility when you are chosen to participate as a judge. You are helping to set the standard for award winning advertising throughout the Web”.

 

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Web Marketing Association Accepting Entries For 9th Annual MobileWebAwards

The Web Marketing Association is pleased to announce the call for entries for its 9th annual international MobileWebAward competition.  It recognizes the individual and team achievements of Web professionals all over the world who create and maintain outstanding mobile Websites and mobile applications.  The deadline for entry in the 2020 MobileWebAwards is September 30, 2020.  The entry form for this award program can be found at http://www.mobile-webaward.org.

“If a company is not effectively using mobile to reach its audience, it’s dead in the water.” said William Rice, president of the Web Marketing Association.  “The goal of the MobileWebAwards is to both recognize the people and organizations responsible for developing some of the most effective mobile Web sites and mobile apps on the Internet. Whether a responsive website, mobile-specific website or a mobile app, our expert judges will select the best offerings in 96 industries.”

The MobileWebAwards were judged on seven criteria seen as requirements for a success mobile website or mobile app. They include Creativity, Impact, Design, Content, Interactivity, Ease of use and Use of the medium. Each mobile website or mobile app entry is judged against other entries of the same format in its industry category and then against an overall standard of excellence.

This year’s top awards will include:

  • A “Best of Industry” MobileWebAward will be given in each of the 96 industry categories, including financial services, medical, small business, travel, advertising, transportation and government.
  • The competition’s highest honor, the 2020 MobileWebAward “Best of Show,” will be given to the one best mobile website and one best mobile app that the judges believe represents the pinnacle of outstanding achievement in Web development.
  • The Web Marketing Association will also recognize the interactive agency winning the most awards in the competition with the “Top Interactive Agency” WebAward.
  • Each organization that wins 5 or more MobileWebAwards will be awarded an Outstanding Mobile Interactive Developer trophy.

Last year’s top awards winners were:

NIC Maryland won Best of Show Mobile Website for A Better Maryland Interactive Web Site.

GEICO won Best of Show Mobile Application for GEICO Mobile.

TMP Worldwide was named Top Interactive Agency for the 2019 MobileWebAwards competition. They received 13 awards including Best Employment Mobile Website.

Two additional firms were recognized as Outstanding Mobile Developers for their work. They are the Hong Kong Trade Development Council and TMV Group.

Judging for the 2020 MobileWebAwards will take place in October and winners are expected to be announced in late December.  Judges will consist of a select group of Internet professionals who have direct experience designing and managing mobile Websites,–including members of the media, interactive creative directors, site designers, content providers and webmasters – with an in-depth understanding of the current state-of-the-art in Web site development and technology. Past WebAward  judges have included top executives from leading organizations such as A&E Television Networks, Agency.com, Beeby Clark+Meyler, The Cincinnati Enquirer, Comedy Central, Disney, Euro RSCG, Ford Motor Company, Ion Global, IBM, J. Walter Thompson, John Deere Company, New York Post Interactive, Organic, Inc., Refinery, R/GA, Saatchi & Saatchi, SAP, SapientRazorfish, Sun Microsystems, Warner Bros. Online, Xerox and Website Magazine.

The 2020 MobileWebAwards are sponsored by the following leading organizations: PR.com, iContact, and WebMaster Radio. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.

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Award Programs Are For More Than Just Fame and Glory

We all love recognition. It’s human nature to crave affirmation on a job well done. Being recognized for the work we do makes us work harder to maintain a high level of excellence and hopefully be recognized once again. That is one reason why many brand marketers enter their work into advertising and Web site award programs.

Marketers are not alone entering award programs, our entire society places a great credibility on award winners and award programs are persuasive in every medium. An Oscar or Tony can have significant impact at the box office. A national book award and the sales of a novel can explode.  MTV movie awards, Motor Trend Car of the Year, Grammy, and Malcolm Balridge are some popular awards we all recognize.

The Marketing and advertising community also loves awards. Clio, Cannes Lions, Addys, WebAwards, IAC Awards, One Show and DMA Echo awards all recognize outstanding advertising in each of its many forms.

Agencies and marketing departments enter awards for many reasons:

Stand Out From The Competition – Awards are a great way of helping your company stand out from the crowd. Independently assessed, they provide a genuine comparison between your company and its peers.

Client Respect – Clients respect the independent confirmation of the work being done for the company compared to industry averages and proving the outstanding level of work be winning awards can strengthen the relationship between agency and client.

Budget Time – Letting senior management know their money is well spent will help come budget time. Providing the bean counters with quantifiable evidence can help support requests for expanding marketing budgets doesn’t hurt either.

Individual Recognition – Face it, we’re not in the industry just for the money.  At all levels we need affirmation of our value to the team.  Awards provide us an opportunity to recognize team players at all levels.

Marketing Opportunity – Winning awards can be the start of a great marketing program. Press releases, newsletter articles, print ads and special events can be effectively used to increase brand recognition and drive traffic to your Web site.

Feedback – Receiving valuable feedback about an entry can worth the entry fee alone.  Many top award programs provide comments from the judges to help future development.

Staff Morale – In this current environment with team members separated or working remotely, winning an award can bring everyone together and be a great shot in the arm to boost the team’s morale.

Excellence deserves recognition and the marketing community offers many well-established award programs that marketing professionals can use to satisfy your healthy competitive ego and allow you brag a little bit. However, you can’t win if you don’t enter.

 

William Rice is President of the Web Marketing Association. Founded in 1997, recognizes the people and organizations responsible for developing the most effective online marketing programs on the Internet today.

The 24th annual international WebAward competition recognizes the individual and team achievements of Web professionals in 96 industries all over the world who create and maintain outstanding Web sites.  The deadline for entry for the 2020 WebAwards is May 29, 2020.  A complete list of past winners and this year’s entry form can be found at www.webaward.org.

 

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WebAward Deadline May 29th

The deadline for entering the Web Marketing Association’s 24th annual WebAward competition is now only two weeks away – Friday, May 29th.

Excellence deserves recognition and it’s time for you to be recognized for your work. Enter the 2020 WebAwards Competition for Website Development and show the world your talent. More importantly, winning helps increase the morale of your team allowing them to get recognized for their hard work.

Remember, it’s easy to enter but you only have two weeks before it is too late, so don’t wait, enter today!

Learn more and enter at www.webaward.org.

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Best Online Advertising Winners Named in 2020 Internet Advertising Competition Awards

The Web Marketing Association announces the winners of its annual Internet Advertising Competition (IAC) Awards, an effort to honor excellence in online advertising and to recognize the individuals and organizations responsible for the best in Internet marketing. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. The Competition web site with a complete list of winners is located at www.IACAward.org

“In 2019, digital advertising is expected to account for more than 50% of total US media ad spending for the first time. As more and more marketing dollars are poured into online advertising, the creativity and excellence in online advertising continues to rise,” said William Rice, president of the Web Marketing Association, Inc.  “The Web Marketing Association is pleased to help set the standard for Internet excellence with the IAC Awards by highlight the best in online advertising by medium and industry.”

 

Best of Show Winners

These Best of Show winners represent the pinnacle of achievement across all industries.  The Web Marketing Association is pleased to help set the standard for Internet excellence with the IAC Awards by highlight the best in online advertising by medium and industry.

Here are this year’s Best of Show winners:

DP+ for Subway HTML5 winner of Best of Show Online ad

AIA Worldwide for Future Hunters winner of Best of Show Online campaign

true[X] and Starcom for Best Buy Back To School winner of Best of Show Rich media Online ad

Scoppechio for Longhorn Steakhouse Email Campaign winner of Best of Show Email message campaign

Olive Garden for Olive Garden – New Year winner of Best of Show Email message

TMV GROUP for ROXOR Weekly Dealer Email winner of Best of Show Online Newsletter campaign

LEAP Frame for Hershey’s Time Square winner of Best of Show Integrated ad campaign

GWL Advertising and Direct Orthopedic Care for Direct Orthopedic Care winner of Best of Show Social Media campaign

Zambezi + Experience Kissimmee for Finding Whelmed winner of Best of Show Online Video

Adams & Knight, Inc. for Webster Bank: Jargon Defined winner of Best of Show Online Video Campaign

GEICO for GEICO Mobile winner of Best of Show Mobile application

Adams & Knight, Inc. for Big Goals Bracket winner of Best of Show Interactive Application

TMP Worldwide Advertising & Communications for Careers at Sony Pictures Entertainment winner of Best of Show Website

Dunkin’ Joy in Childhood Foundation for Waze x Dunkin’ Going Gold winner of Best of Show Voice Skill or Action

 

The IAC Awards web site with a complete list of winners is located at www.IACAward.org

 

Top Agency Winners

The Web Marketing Association recognizes the agency that demonstrates consistent excellence in online advertising development by winning more IAC Awards than any of their peers in a single competition. Each entrant was awarded points based on the level of award for each award received. The agency with the most points is awarded the Top Agency Award.

TMP Worldwide is recognized with the 2020 Top Agency Award, winning 18 IAC Award winning entries, including two Best of Show awards, 11 Best of industry awards, 8 Outstanding awards and a total of 110 quality points towards the Top Agency Award. TMP Worldwide is a global leader in talent acquisition technologies, committed to finding new ways to leverage software, strategy and creative to build talent and enhance our clients’ employer brands – across every connection point.

Seven additional organizations were recognized as Outstanding Advertising Developers in the 2020 IAC Awards for winning 6 or more awards. They are:

AGENCY (number of awards)

true[X] (15)

TMV Group (12)

Patients & Purpose  (10)

tbk (7)

Zeta Global (6)

Hong Kong Trade Development Council  (6)

Yes Marketing (6)

 

The Web Marketing Association is now accepting entries for the 24th annual WebAward Competition for Web site development.  Deadline for entry is May 29, 2020.

 

Best Advertising Awards

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IAC Award Update

We have just completing the judging phase of the 2020 Internet Advertising Competition Awards and are now tabulating the scores from all of the IAC judges.  We expect to announce the winners publicly on April 7th.  All participants will receive an email with their results on or about April 2nd.