Category: IAC Awards

This is it! Today is the final day to enter the Web Marketing Association’s Internet Advertising Competition for 2011. Judging starts Monday, so don’t be left out and enter right now!

If you are already entered, this is the final day to edit your entry before it is sent to the judges. The judging will begin on Monday.

Good luck to everyone participating.

The Web Marketing Association is please to announce that the Best of Industry winners in the 2011 Internet Advertising Competition will receive a newly updated award from Society Awards in NYC.

This custom made award uses high quality clear and black crystal, with a custom geometric hand cut shape, and the pieces of black and clear crystal seamlessly fused and polished together by hand. In between the clear and black, the IAC logo is etched on the bottom of the clear piece, creating a beautiful unique design. Personalization is added with a steel plate on the base. It will be an impressive addition to any display case and will make an extraordinary client gift.

The deadline to enter the 2011 Internet Advertising Competition Awards in now less than a month away. Banner ads, email ads, rich media, online newsletters, online video, mobile and online apps, websites and now social media campaigns can be entered in 86 industry categories at www.IACAward.org. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising and the deadline for entry is January 28, 2011. Don’t miss out!

Throughout January, we will be publishing insiders hints for increasing your chances to win a IAC Award. Each weekday during January the Web Marketing Association Facebook Page at http://www.facebook.com/WebMarketingAssoc will feature ideas to improve your chances to win the recognition you deserve. Be sure to like the page so updates will show up in your news feed.

The Web Marketing Association judges will select the best mobile applications and the best mobile websites of 2011 in 86 industries as part of their 9th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Companies or agencies wishing to nominate their work for consideration may do so at http://www.IACAward.org before the deadline of January 28, 2011.

“While many mobile applications are tools that make life easier for millions of people, they also are an effective advertising tool to build brand awareness and engage consumers where ever they may be,” said William Rice, president of the Web Marketing Association. “Whether for the iPhone, Blackberry, or Android phones, mobile apps are becoming a must have marketing tool. The IAC Awards provides an opportunity to show the world your expertise in this emerging field. It’s also a great marketing opportunity for the winners to promote their work to senior management, customers and prospects”.

The 2011 Internet Advertising Competition Awards are open to all organizations and individuals (advertising and interactive agencies, corporate marketing departments, etc.) involved in the process of developing Internet advertising. Entries may be submitted online at http://www.iacaward.org. The deadline for entry is January 29, 2010 and will be judged on creativity, innovation, impact, design, copywriting, and use of the medium.
In addition to mobile applications, Awards will be presented within each of the industry categories and advertising formats such as:

Social Media (New for 2011)
Web sites (including microsites and landing pages)
Online ads (including banner, pop-up or interstitial)
Rich media ads
Email message campaign
Online newsletter campaign
Online applications
Integrated ad campaign
Online Video
Ads the client did not choose

“We believe that winning an industry specific award is more valuable to the participant. It allows the participants to be judges against their peers, just like in the marketplace,” said Rice.

Best of show award for each format will be selected from among the industry winners. Ads eligible for entry in the competition must have run during the period from January 1, 2010 through January 28, 2011 (except for the Ads the client did not choose format which do not have to have run.)

imc2 won Best of Show for Mobile for their work on Pizza Hut iPhone App. The app also won Best Restaurant Mobile application.

Other top winners in the mobile category in 2010 include:

Toyota Prius Mobile Site won Best Automobile Mobile application for iCrossing & Toyota Motor Sales, USA, Inc
MaxWhite iPhone Application won Best Consumer Goods Mobile application for VML
Gucci iPhone Application won Best Fashion or Beauty Mobile application for Critical Mass
The Allison Mobile Website won Best Hotel and Lodging Mobile application for Hospitality eBusiness Strategies
Teen Vogue Haute Spot iPhone App won Best Magazine Mobile application for Teen Vogue Magazine
Pierre DeRoche won Best Manufacturing Mobile application for Agence Virtuelle SA
Dare to Share won Best Marketing Mobile application for Razorfish
Fastbooking iPhone App won Best Mobile Mobile application for Fastbooking
21degrees won Best Professional Services Mobile application for 21 degrees SA
Cricket Evoke won Best Telecommunication Mobile application for Red Door Interactive
iVisitLauderdale: Official Fort Lauderdale Travel iGuide Application won Best Travel Mobile application for Miles Media

The Web Marketing Association judges will select the best online apps of 2011 in 86 industries as part of their 9th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Companies or agencies wishing to nominate their work for consideration may do so at http://www.IACAward.org before the deadline of January 28, 2011.

“Online apps are an effective advertising tool to build brand awareness and engage consumers where ever they may be,” said William Rice, president of the Web Marketing Association. “The IAC Awards provides an opportunity to show the world your expertise in this emerging field. It’s also a great marketing opportunity for the winners to promote their work to senior management, customers and prospects”.

The 2011 Internet Advertising Competition Awards are open to all organizations and individuals (advertising and interactive agencies, corporate marketing departments, etc.) involved in the process of developing Internet advertising. Entries may be submitted online at http://www.iacaward.org. The deadline for entry is January 29, 2010 and will be judged on creativity, innovation, impact, design, copywriting, and use of the medium.
In addition to online apps, IAC Awards will be presented within each of the industry categories and advertising formats such as:

Social Media (New for 2011)
Web sites (including microsites and landing pages)
Online ads (including banner, pop-up or interstitial)
Rich media ads
Email message campaign
Online newsletter campaign
Mobile apps and websites
Integrated ad campaign
Online Video
Ads the client did not choose

Industries represented in the 2011 IAC Awards include the following: advertising, advocacy, airline, application service provider, arts, associations, auction, automobile, b2b, bank, beverage, biotechnology, broadcasting, brokerage, catalog, computer hardware, computer retailer, computer software, construction, consulting, consumer goods, credit union, design, directory or search engine, diversified business, education, email, employment, energy, entertainment, environmental, events, e-zine, faith-based, family, financial services, food industry, game site, general interest, government, health care, home building, hotel and lodging, information services, institutional services, insurance, interactive services, international business, internet service provider, intranet, investor relations, investment, legal, leisure, magazine, marketing, manufacturing, media, medical, military, movie, music, mutual fund, news, newspaper, non-profit, other, pharmaceuticals, portal, professional services, public relations, publishing, radio, real estate, regional, restaurant, retail, school, shopping, small business, social network, sports, telecommunication, toy & hobby, transportation, travel and university.

“We believe that winning an industry specific award is more valuable to the participant. It allows the participants to be judges against their peers, just like in the marketplace,” said Rice.

Best of show award for each format will be selected from among the industry winners. Ads eligible for entry in the competition must have run during the period from January 1, 2010 through January 28, 2011 (except for the Ads the client did not choose format which do not have to have run.)

The 2010 Best of Show for Interactive Applications went to Biggs|Gilmore for Gliders which also won Best Food Industry Interactive Application.

Other top winners in 2010 Interactive Application format include:

One Shot to Get the Shot won Best Advertising Interactive application, Best Design Interactive application, Best Intranet Interactive application, Best Marketing Interactive application, Best Photography Interactive application and Best Social Network Interactive application for Second Thought, Inc
Show Your Nokia Some Love won Best Application Service Provider Interactive application for Wunderman New York
MBNA Credit Card Selector won Best Bank Interactive application for BlueRush Digital Media
IBM Unified Communications Business Value Tool won Best Computer: Software Interactive application for Leopard Communications
Fight the Bad Guy won Best Construction Interactive application for Armchair Media
Profilo Ramadan Calendar won Best Consumer Goods Interactive application for adinteractive
T-Mobile Careers Facebook won Best Employment Interactive application for TMP Worldwide, Inc.
Snow Mountain Park Tube Run won Best Family Interactive application for Aristotle Interactive
Roth IRA Conversion Calculator won Best Financial Services Interactive application for John Hancock Funds
Apple Jacks Gliders won Best Food Industry Interactive application and Best of Show Interactive application for Biggs|Gilmore
C.O.P. The Pursuit Advergame won Best Game Site Interactive application for Liquid Advertising
Blue Shield of California Ratings & Review Website won Best Healthcare Provider Interactive application for Blue Shield of California
Web Booking Engine For HPL Hotels & Resorts won Best Hotel and Lodging Interactive application for Fastbooking
MetLife Term Life Instant Quote Tool won Best Insurance Interactive application MetLife for Global Brand and Marketing Services
Elvis Presley Enterprises – Elvis Backstage won Best Leisure Interactive application for Aristotle Interactive
Give It A Ponder won Best Mobile Interactive application for Y&R New York
Muscular Dystrophy Landing Page won Best Non-Profit Interactive application for Smith Roberts Creative Communications
IMMUNITY-FX Live Healthy Quiz won Best Pharmaceuticals Interactive application for BlueRush Digital Media
Wendy’s Ice Patty Hockey won Best Restaurant Interactive application for The Kaplan Thaler Group
TWCBC Teleworker Calculator Tool won Best Telecommunication Interactive application for Northridge
I Can Be Barbie Dress-Up application won Best Toy & Hobby Interactive application for Mattel & Smashing Ideas
My Disney Video Planner won Best Travel Interactive application for Walt Disney Parks & Resorts Online

Judging for the IAC Awards will take place in February, 2011, and winners will be notified by e-mail one week prior to the general announcement of winners in March, 2011. Judges will consist of a select group of Internet advertising professionals with an in-depth understanding of the current state-of-the-art in Web advertising. Past competition judges have included top executives from leading corporations, institutions and media organizations such as J. Walter Thompson, Blattner Brunner, Ogilvy Interactive, Comedy Central, National Cable & Telecom Association, Sun Microsystems, Refinery, Euro RSCG, New York Post Interactive, EPB Interactive, The Cincinnati Enquirer, Xerox, Art Institute of Pittsburgh, Modem Media, and Answerthink.

The 2011 Internet Advertising Competition Awards are sponsored by ExactTarget, ad:tech conferences, BGT Partners, Burst Media, PR Newswire, AllBusiness, Search Engine Strategies, Internet World UK, Webmaster Radio, and Website Magazine. The Web Marketing Association thanks all of its sponsors for helping to make this annual competition possible.

The Web Marketing Association’s ninth annual Internet Advertising Competition (IAC) Awards are currently excepting entries and is looking for qualified judges to help adjudicate this years award program. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. The Competition Web site is located at www.iacaward.org and the deadline for entry is January 28, 2011.

To nominate yourself or someone within your organization, please complete the judge’s nomination form at www.iacaward.org/iac/judges.asp. Internet and advertising professionals selected as judges will be contacted during the first week of January.

“We created the IAC Awards to highlight the best in this unique advertising medium by industry,” said William Rice, president of the Web Marketing Association, Inc. “We are looking to expand the judging pool for the awards by bring on qualified advertising professionals to help us set the standard of excellence for online advertising. We are looking for individuals who have direct experience developing online advertising. Our judges must have an in-depth understanding of the current state-of-the-art in web advertising, an eye for a well-designed ad and the objectivity to score entries according to a predefined set of criteria”.

Judging for the IAC Awards will take place in February, 2011, and the general announcement of winners in will b e in March, 2011. Judges will consist of a select group of Internet advertising professionals with an in-depth understanding of the current state-of-the-art in Web advertising. Past competition judges have included top executives from leading corporations, institutions and media organizations such as Ogilvy Interactive, Saatchi & Saatchi, Blattner Brunner, Comedy Central, Sun Microsystems, National Cable & Telecom Association, Refinery, Euro RSCG, EPB Interactive, New York Post Interactive, The Cincinnati Enquirer, J. Walter Thompson, Xerox, Art Institute of Pittsburgh, Modem Media, and Answerthink.

“Judging an award show like the IAC Awards is a great way to share your experience and expertise with the online advertising community, said Rice. “It is an honor and an important responsibility when you are chosen to participate as a judge. You are helping to set the standard for award winning advertising throughout the Web”.

The Web Marketing Association judges will select the best online newsletters of 2010 in 86 industries as part of their 9th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. Companies or agencies wishing to nominate their work for consideration may do so at www.IACAward.org before the deadline of January 28, 2011.

Each online newsletter will be judged on copywriting, creativity, innovation, design, impact, and use of the medium. Online newsletters are a critical marketing tool for many companies trying to maintain an ongoing relationship with customers and prospects. The IAC Awards provides an opportunity to find out who is doing an outstanding job creating online newsletters.

The 2011 Internet Advertising Competition Awards will accept entries from 86 industries, including health care, biotech, airline, B2B, professional services, consumer goods, education, financial services, technology and travel just to name a few. Entries judged to be outstanding will receive an IAC Award. The entry receiving the highest score in each industry will be recognized as the best online newsletter for that industry.

The 2010 Best of Show winner for Online Newsletters was Miles Media for VISIT FLORIDA. The newsletter was also recognized as the Best Travel Online Newsletter campaign.

Other Award Winning Online Newsletters for 2010 included:

Berry Network, Inc won Best B2B Online Newsletter campaign for Advisor e-Newsletter
Deep Interactive Asia won Best Bank Online Newsletter campaign for Citibank Hong Kong Newsletter
Biggs|Gilmore won Best Consumer Goods Online Newsletter campaign for Kotex Extras and Best Food Industry Online Newsletter campaign for Rice Krispies The Spoonful
DWS Investments won Best Financial Services Online Newsletter campaign for Newsletter for Institutional Investment Professionals
ITechLaw won Best Legal Online Newsletter campaign for ITechLaw eNews
TD Friends of the Environment Foundation won Best Non-Profit Online Newsletter campaign for TD FEF – Taking Root
Integrative Logic Cetaphil® eCRM Team won Best Pharmaceuticals Online Newsletter campaign for Cetaphil Skin Care Club® eCRM Program
TD Merchant Services won Best Small Business Online Newsletter campaign for TD Merchant Services – BizBuilder

The 2010 Internet Advertising Competition Awards are open to all organizations and individuals (advertising and interactive agencies, corporate marketing departments, etc.) involved in the process of developing Internet advertising. Entries may be submitted online at IACAward.org. The deadline for entry is January 28, 2010 and will be judged on design, creativity, impact, innovation, copywriting, and use of the medium.

In addition to online newsletters, Awards will be presented within each of the industry categories and advertising formats such as:
Social Media Campaigns (New for 20111)
Online ad (including banner, pop-up or interstitial)
Online ad campaign
Email message
Rich media ad campaign
Rich media online ad
Online newsletter campaign
Integrated ad campaign
Web sites (including microsites and landing pages)
Online Video
Mobile Apps
Ads the client did not choose

Best of show award for each format will be selected from among the industry winners. Ads eligible for entry in the competition must have run during the period from January 1, 2010 through January 28, 2011 (except for the Ads the client did not choose format which do not have to have run.)

The 2011 Internet Advertising Competition Awards are sponsored by Webmaster Radio, Burst Media, Internet World UK, BGT Partners, PR Newswire, AllBusiness, ExactTarget, Search Engine Strategies, ad:tech conferences, and Website Magazine. The Web Marketing Association thanks all of its sponsors for helping to make this annual competition possible.

http://www.webmarketingassociation.org/images/iaclogo.jpg

The Web Marketing Association announces the Call For Entries for the 9th annual Internet Advertising Competition (IAC) Awards. The IAC Awards are the first and only industry-based advertising award competition dedicated exclusively to online advertising. The Competition Web site is located at www.iacaward.org and the deadline for entry is January 28, 2011.

The Internet Advertising Competition Awards are open to all organizations and individuals (advertising and interactive agencies, corporate marketing departments, small business owners, etc.) involved in the process of developing Internet advertising. Entries may be submitted online at http://www.iacaward.org. The deadline for entry is January 28, 2011 and will be judged on creativity, innovation, impact, design, copywriting, and use of the medium.

Awards will be presented within each of the industry categories and advertising formats including:
Best Social Media Campaign (New for 2011)
Best Online video
Best Mobile applications
Best Online newsletter
Best Online ad (including banner, pop-up or interstitial)
Best Rich media online ad
Best Email message
Best Integrated ad campaign
Best Website (including best landing pages and best microsites)
Best Ads the client did not choose

Best of show award for each format will be selected from among the industry winners. Ads eligible for entry in the competition must have run during the period from January 1, 2010 through January 28, 2011, except for “Ads the Client did not pick, which do not need to have run.

Judging for the IAC Awards will take place in February, 2011, and winners will be notified by e-mail in March, 2011. Judges will consist of a select group of Internet advertising professionals with an in-depth understanding of the current state-of-the-art in Web advertising. Past competition judges have included top executives from leading corporations, institutions and media organizations such as Ogilvy Interactive, Saatchi & Saatchi, Blattner Brunner, Comedy Central, Sun Microsystems, National Cable & Telecom Association, Refinery, Euro RSCG, EPB Interactive, New York Post Interactive, The Cincinnati Enquirer, J. Walter Thompson, Xerox, Art Institute of Pittsburgh, Modem Media, and Answerthink.

The 2011 Internet Advertising Competition Awards are sponsored by Burst Media, BGT Partners, PR Newswire, AllBusiness, ExactTarget, ad:tech conferences, Internet World UK, Search Engine Strategies, Webmaster Radio and Website Magazine.

A complete list of past winners can be found at the IAC Award Website.