The Web Marketing Association is pleased to announce the winners of its 18th annual WebAward Competition for Web site development. More than 1,500 entries from 40 countries were adjudicated in 96 industry categories during this year’s competition. Entries were judged on design, copy writing, innovation, content, interactivity, navigation, and use of technology.
A complete list of the winning sites can be found at the WebAward Web site at www.webaward.org.
“Websites continue to evolve rapidly in response to user’s needs and device requirements,” said William Rice, President of the Web Marketing Association. “Websites must engage audiences online as well as provide information required by the the user. Each year the WebAwards receives amazing entries from around the world that show impressive creativity and functionality. Winning a WebAward is a great way to demonstrate the effectiveness of your Web development efforts. We congratulate all of our winners for developing websites that deliver for their audiences. ”
Best of Show
The 2014 Best of Show WebAward is presented to Intouch Solutions for their exceptional work on PillCamCrohns.com. The site was also recognized as Best Pharmaceuticals Website.
PillCam SB can travel where other medical diagnostic tools can’t, giving patients and their doctors a complete picture of what is happening inside the GI tract to better diagnose and assessing treatment.
As a result, the website focused on reaching patients who had already been diagnosed with Crohn’s but felt that their current treatment plan might not be working. The site helps get patients talking with their doctors about how PillCam SB could help improve their treatment plan.
Top Agency
Extractable was named Top Agency at the 2014 WebAward Competition, taking home a record 55 WebAwards this year. This is the third time Extractable has won the Top Agency WebAward, following up top honors in 2009 and 2010. The Top Agency Award is given to recognize the consistently outstanding development going on at interactive firms. An independently owned, full-service advertising agency based in San Francisco, Extractable blends user experience, creative and technology with insights from data to create innovative digital platforms that deliver results across all media and devices. The agency was recognized in the 2014 WebAwards with Best Magazine Website, Best Mobile Website, Best Professional Services Website, 6 Outstanding Website WebAwards and 46 Standard of Excellence WebAwards.
Outstanding Website Developers
Sixteen agencies or companies were also recognized as Outstanding Website Developer for winning six or more WebAwards in 2014. They include:
AGENCY (Number of Awards)
TravelClick 24
Risdall Marketing Group 19
Turkish Economy Bank (TEB) 13
TMP Worldwide 12
Scorpion Design, LLC 12
Cuker Interactive 10
SapientNitro 10
WSI 8
BrandExtract 7
Havas Media Group 7
Isobar 7
Positioner SA 7
Miles 6
Nebo 6
TopSpot Internet Marketing 6
theOrigo Ltd. 6
Competition format
The competition was judged by a team of independent Internet professionals representing a variety of relevant disciplines of Web site development. Judges included members of the media, advertising executives, site designers, creative directors, corporate marketing executives, content providers and webmasters.
The WebAward competition format allows Web sites to compete head to head with other sites within their industry to win the Best of Industry award. Entries also compete against a standard of excellence to win Outstanding Website and Standard of Excellence WebAwards. Each site is judged on seven different criteria and earns a score between 0 and 70 points. The highest score in a given category wins Best of Industry for that category. If the remaining entries receive a score of 60 or greater, they receive the Outstanding Web site award. Entries that score higher than their industry average and below 59.9 receive the Standard of Excellence.
WebAward Sponsors
The 2014 WebAwards are sponsored by the following leading organizations: Burst Media, Small Army Creative Services, ad:tech conferences, ClickZ Live, EContent Magazine, VerticalResponse, Webmaster Radio and Website Magazine.
About the Web Marketing Association
The Web Marketing Association is working to create a high standard of excellence for Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of Website development and marketing on the Internet. Since 1997, the Web Marketing Association’s annual WebAward, Internet Advertising Competition and MobileWebAward award programs have been helping interactive professionals promote themselves, their companies, and their best work to the outside world. Now in its 18th year, the WebAward Competition has become the premier award event for Web developers and marketers worldwide.