Working closely with the development team at Nurun, we worked hard to refresh the website to launch our Extended Enterprise Collaboration products, IntraLinks Connect and IntraLinks Dealspace. Our goal was to move from a purely text-based website to a more visual display of our products and solutions, with better text, rich infographics, and images to get people more engaged and ultimately into our sales cycle. Only a few months after the launch of our redesigned website, both traffic statistics and important website key performance indicators showed noticeable increases.
Contributors:
Director, Online Marketing: | John Fernandez |
Senior Manager, Online Marketing: | Joshua Hay |
Vice President, Marketing Communications: | Michael Baldwin |
VP, Client Services: | Kais Makhlouf |
Creative Director: | Pierre Charland |
INTRALINKS
Location: USA