The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Automobile Integrated Ad Campaign
How do you sell a remarkably basic car with no special features? We decided to celebrate the fact that it's got no features!
Contributors:
| Executive Creative Director: | Margaret Keene |
| Executive Creative Director: | Chris Adams |
| Creative Director: | Michael Tabtabai |
| ACD/Art Director: | Nicole McDonald |
| Copywriter: | Julia Regan, Matty Poitras |
| Designer: | Davis Hsia, Adhemas Batista |
| Director of Integrated Production/Multimedia:: | Tanya LeSieur |
| Media Partners: | Funny or Die, Marvel, I Can Haz Cheeseburger, Xbox |
| Integrated Production Company: | Acne Production |
| Editing Company: | Rock Paper Scissors |
SAATCHI & SAATCHI LA
Location: USA