The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

SYMMETRY ELECTRONICS / SEMICONDUCTORSTORE.COM


HD VIDEO WITH THE TRIDENT FRC-S.

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Best Technology Integrated Ad Campaign

This campaign aimed to introduce the Trident FRC-S processor to design engineers and businesses that produce video products. The goal was to show that high definition video is now applicable to host of new applications through the use of this product. Through an email message and landing page, the recipient was able to learn about the product including features and specifications, possible market segments, a block diagram to describe it's capabilities, a downloadable product brief, the option to purchase the product online, and a form to fill out for the data sheet.

Contributors:

Creative Director: Lawrence Beimel
VP of Marketing: Patty Steiman
Technical Marketing Engineer: Kavitha Jain
Director of Technical Marketing: David Beck

SYMMETRY ELECTRONICS / SEMICONDUCTORSTORE.COM

Location: USA