BACKGROUND-- This is a Careers Portal site. The Purpose is to tell people about one division at Microsoft- Online Services (of which Bing and MSN are the largest part). We hope to engage visitors and eventually have them contact a recruiter or apply for a position online. The project was challenging from a wide variety of aspects. Aesthetically, our goal was to create an experience that was authentic, differentiated and compelling yet fit with the work culture and recruiting objectives of Microsoft. Technically, our challenge to push the job feed platform, SEO and data collection tool as far as possible so we could monitor the effectiveness of the site. Finally, the site had to fit within the graphical standards of Microsoft and it's many divisions yet be distinctive in its own right.
Contributors:
Strategy & Creative : | Kenneth Greer |
Strategy & Engagement: | Ryan Estis |
GREER & ASSOCIATES
Location: usa