Post+Beam developed the tokidoki me! for Sephora app, for Sephora’s core audience of young women, to promote the launch of its exclusive makeup collections with tokidoki. Knowing that a new makeup purchase often leads to an impromptu self photoshoot, we made picture taking a bit more fun with tokidoki icons that can be layered onto photos, and then uploaded to Sephora’s Facebook page.
Contributors:
DMD INSIGHT
Location: USA