The Web Marketing Association is proud to present this 2011 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

WEBCHUTNEY


APPS CENTRAL MICROSITE

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Best Telecommunication Website

Students and working professionals in the age group of 16 to 30 belonging to SEC A & B were identified as the ideal target audience. To promote the apps on the digital medium we adopted the philosophy of “DO MORE OF WHAT YOU LOVE, LESS OF WHAT YOU HATE”. Using this hook, we established Airtel apps as a service that makes your day better, and lets you live it the way you want.

Contributors:

Copywriter: Sattvik Mishra
Action Scripting: Amit Shakya
Creative Head: Gurbaksh Singh

WEBCHUTNEY

Location: india