The audience for this site are those people looking to be inspired by the Chicken Soup for the Soul series. The goal of the campaign is to promote the full suite of Chicken Soup products and books, provide a "community" aspect to the site, and even give people a chance to follow on Facebook/Twitter/etc.
Contributors:
Director, Creative Services: | Erica Baer |
Manager, Creative Services: | Paul Biondi |
Art Director: | Vitali Soroka |
CMO: | Mike Sprouse |
EPIC MEDIA GROUP
Location: USA