IBM Rational wanted to promote awareness of its cloud-based offerings through an online self-assessment tool that helps users analyze their business needs and recommends potential solutions by business needs and audience roles.
Contributors:
Marketing Services Director: | Jennifer Schoenke |
Associate Creative Director: | Corien de Jong |
Senior Visual Designer: | Chad Palm |
Senior Copywriter: | Linnae Selinga-Puyear |
Editor: | Patty Love |
New Media Programmer: | Karina Halim |
Technical Lead: | Dave Hiemstra |
Program Director: | Christina Southern-Ewoldt |
LEOPARD
Location: USA