The Web Marketing Association is proud to present this 2010 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

ALLEN & GERRITSEN


TELLING AN AGENCY STORY THROUGH THE LITTLE BIG PLANET PLATFORM

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Best Advertising Online Video

The 14th Annual Massachusetts Innovation & Technology Exchange (MITX) Awards was a celebration of over a decade of media and technological innovation in the Boston community. Allen & Gerritsen was one of a handful of agencies invited to create a short video to be played during the show and ultimately live online. Taking the opportunity to showcase our agency to our industry peers, Allen & Gerritsen created a video game using Little Big Planet as a platform and built a custom level based on our agency. The video has become an agency resource in both communicating our agency and gaming capabilities.

Contributors:

Art Director: Charlie Guerrero
Digital Producer: Charlie Guerrero
Copywriter: Craig Falzone

ALLEN & GERRITSEN

Location: USA