Best Travel Interactive Application

The My Disney Video Planner is an interactive application on the Disney Vacations web site. The module allows potential Disneyland and Walt Disney World guests to better immerse themselves in the parks experience by selecting the park they'd like to know more about and, based on information they provide, view a special selection of related videos online. This type of application better conveys the park experience and allows Disney to capture key demographic data that will help us identify our guest preferences and pass along information they want most. There is also a social media connection that allows them to share their choices with friends on Facebook and Twitter. To access the video module, you may need to enter information in the form.

Contributors:

Creative Lead/Content Strategist:	Elle Kincade
Project Managers:	Jennifer Wood, Carlos Figueroa
Product Manager:	Fabian Rodriguez
Web Developers:	Chris Earl, Rob Morrison
Visual Designers:	Maggie Yeo, Michael Andrews, Pete Von Sholly
Information Architect:	David Keady
Flash Developer:	James Efstathiou
Media:	Jim D'Addario
Quality Assurance:	Leo Quijano
Engineers:	Brandon Frankenfield, Cheryl Hughes

DISNEY PARKS & RESORTS ONLINE

Location: USA