For the release of the Nintendo DS Game: C.O.P. The Recruit, Liquid Advertising was challenged to stretch a limited budget and engage a broader audience. We created a self-contained, low file size mini-game that appealed to the casual gaming audience and would be easy to seed on flash gaming sites across the web. In 6 weeks, the game was successfully adopted by several hundred sites, amassing a huge volume of gameplays, and dramatic increases in site traffic. The mini-game focuses on the street racing aspect of the DS game and incorporates some elements from the storyline. The premise: As a former criminal turned C.O.P., it’s up to you to stop the Bomb Zombies and Save New York City from total annihilation. Embark on this birds-eye-view driving game and ram the terrorists out of commission. Good luck!
Contributors:
Scott Jonsson: | Art Director |
Alison Hamon: | VP, Creative Director |
Ben Liska: | Programming |
LIQUID ADVERTISING
Location: USA