This banner as uses a photograph of a hotel pool to highlight the beauty of Regent hotels. Also, the water in the photo is animated to help bring the property, as well as regent's tagline, "Live the Luxury" to live. This ad, placed on Economits.com, was designed to secure Regent as a luxury grand in consumers' minds and entice them to live the luxury themselves.
Contributors:
VP, Creative Director, Designer: | Todd Dexter |
ACD, Copywriter: | Laura Reilly |
Developer: | Shawn Sheely |
DOOR C @ CARLSON MARKETING WORLDWIDE
Location: USA