Best Sports Interactive Application

The Sacramento Kings Communicator is an easy-to-use desktop application that keeps fans connected to the Kings. The communicator is designed to deliver a long-lasting rich desktop experience which delivers highly relevant content to the fans, increases their ticket purchases, and exposure to Sponsors. o The Game Day page is the application home page and features either current game day information, or information about the next upcoming game day. o The application will offer the user relevant ticket offers including a convenient form for the user to purchase tickets. o Kings player roster is available for browsing, with sub-tabs to individual player information which is updated after every game with new stats o The application includes feeds for photos, audio and video with media content played directly in the application. New content triggers alerts when it arrives o The user will receive messages and alerts about upcoming non-Flyer events happening at the Arco Arena with easy links to ticket purchasing o The user can easily load wallpapers, screensavers and buddy icons directly from the application. o Animated basketball player desktop alerts. o Advertising can be run within the application interface. The goals of the Sacramento Kings 411 Communicator is to find new and innovative ways to keeps fans connected to the Kings by delivering a long-lasting rich desktop experience which delivers highly relevant content to the fans, increases their ticket purchases, and exposure to Sponsors. See url for more details.

Contributors:

	Ryan Montoya
Director of Product Development, OTOlabs:	Mitchel Ahern

ONE TO ONE INTERACTIVE

Location: USA