Best Diversified Business Interactive Application

Eaton, the diversified power management company, asked Capstrat to build a widget that tracked blackouts across the United States. The key message: Be prepared, because blackouts can happen to you. The original idea was a Google Maps mash-up, but our design and interactive teams saw an opportunity to build a smarter, faster way to display the data that told the story with more impact.

Contributors:

CAPSTRAT

Location: USA