To celebrate its 20th anniversary, Amadeus wanted to thank customers, employees and the travel and tourism industry as a whole for 20 years of success. The campaign is also meant to communicate our clear direction for the future. We communicated with our audience through a rich media ad campaign to our audience. The ads were published on a variety of industry websites and lead to a an interactive microsite where visitors could see a personalized thank you video and compete for travel prizes.
Contributors:
AMADEUS
Location: Spain