The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

OTOLABS AND MOOSEJAW


MOOSEJAW COMMUNICATOR

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Best Catalog Interactive Application

Moosejaw outdoor goods retailer released this branded desktop application to keep their audience engaged every day. Moosejaw's audience of iconoclastic outdoor enthusiasts looks to the company for products and attitude.

Features include:
• Daily Lowdown features a high-value special offer
• Today’s Lowdown alert features the daily offer in a slide-up clickable alert-dialogue
• Daily Remark features comments from the Moosejaw blog
• Links to Moosejaw websites and MySpace page

Contributors:

Owner: Jeffrey Wolf
Art Director: David Finnerty
Designer: Brian Assmus
Programmer: Sarah-anne Keenan

OTOLABS

Location: USA