The Web Marketing Association is proud to present this 2008 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Game Site Online Ad
Tasked with announcing the debut of the mega-popular Neopets cash cards at Target, The1stMovement devised seven online ads for the well-loved kids' portal. To create momentum and buzz around the launch, the1stMovement approached the task the same way we would approach the premiere of a major motion picture - with a teaser campaign, a super hero and some red carpet action
Contributors:
| Technical Director: | Ming Chan |
| Creative Director: | Ben Wong |
| Flash Designer: | Wesley Encina |
| Project Manager: | Tadeo Gonzalez |
THE1STMOVEMENT
Location: USA