The objective of the campaign was to create buzz and awareness for the HP Total Care, a suite of services designed for a better I.T.experience.
Targeted at I.T. Managers, this campaign aims to communicate how HP can help make everyday I.T. requirements and support a lot easier for the I.T. Managers and in turn allow them to receive the recognition which they deserve from the organization.
Contributors:
Creative Director: | Valerie Cheng |
Art Director: | Alan Leong |
Junior Designer: | Celeste Ang |
Senior Solutions Engineer: | Loo Choong Ee |
Flash Programmer: | Sheryl Chan |
Senior Copywriter: | Lynn Chiam |
Associate Account Director: | Leon Traazil |
Senior Project Manager: | Francis Chong |
ARC WORLDWIDE SINGAPORE
Location: Singapore