The Web Marketing Association is proud to present this 2022 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

INMOBILIARIA POCURO


WWW.POCURO.CL

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Best Home Building Website

The company began a process of updating its contact points with the firm decision to strengthen digital channels. The company's digital ecosystem was redesigned, building attraction and prospecting flows with full traceability. It includes content personalization (Smart Content) and dynamic segmentation of insights and conversion funnels.

Contributors:

Product Owner: Daniel Perez
Team Leader: Roberto Schifferli
Senior UX & Digital Art Director: Cesar Mancilla
Digital Designer: Belén Vargas
Senior Web Developer: Felipe Morales
Web Developer: Javier Diaz
Scrum Master: Ivan Colodro
QA & Content Development: Ignacio Nazif
Content QA: Nicole Suárez

LFI AGENCIA DIGITAL

Location: Chile