The Web Marketing Association is proud to present this 2019 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Beverage Online Video
When most people think of soda and Santa, they think of Coke. But through the adorable story of a little girl who has big plans for her bottle of Faygo Redpop, Detroit-based pop company Faygo proved that the holidays can’t be owned by just one brand.
On Facebook alone, with a miniscule boosting budget of just $250, this video reached over 65,000 people, was viewed more than 30,000 times, and garnered 4,700 engagements.
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