Best Health Care Online Newsletter Campaign

Living with cystic fibrosis can be very demanding. From doctor’s visits, numerous treatments, and sometimes even hospital stays, patients and caregivers can often feel physically, emotionally, and mentally drained. Although the proper treatment is critical, complementary support is often overlooked. With the help of Vertex GPSTM: Guidance & Patient Support, patients can receive the total package of both treatment and support.

GPS Case Managers believe there’s a whole other side to CF besides treatment. It’s also crucial to keep patients well. One of the ways that GPS caters to both treatment and total wellness is with The Hub Newsletter—a one-stop shop for tips, resources, activities, interviews, recipes, information, and so much more.

Unlike your typical newsletter, every section of The Hub is artfully crafted and insight-driven. Each issue is rich in content and focuses on areas that aren’t often touched upon in the world of CF.

Contributors:

Senior Vice President Associate Creative Director, Copy:	Kieran Alling
Senior Vice President Associate Creative Director, Art:	Ryan Bell
Vice President, Group Art Supervisor:	Tracey Eng Fowler
Senior Art Director:	Dave O’Connell
Copy Supervisor:	Hannah Smith
Senior Copywriter:	Ariel Klein
Vice President, Account Director:	Jennifer Ohlberg
Account Supervisor:	Thomas Sibilia
Account Executive:	Jacqueline Howe
Senior Specialist, CF Patient Services:	Amelia Marsh

PATIENTS & PURPOSE

Location: United States