The Web Marketing Association is proud to present this 2017 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Travel Mobile Application
Las Vegas is committed to continuously evolving its digital presence and further connecting with consumers to reinforce positive associations through a branded experience. The brand is at the forefront of the travel industry, creating dynamic content with 360-degree virtual reality videos highlighting the destination and distributed across integrated digital platforms.
The Vegas VR mobile app (iTunes / Google Play) was created to extend Las Vegas content through mobile displays with 360-degree panoramic video of activities throughout the destination – compatible with Google Cardboard or tray-based headsets for an immersive VR experience.
Contributors:
R&R PARTNERS
Location: US