Apps are often difficult to find in the various app stores unless you know what you are searching for. In an effort to improve consumer discoverability and streamline our marketing efficiency for Bible app products we created this professional, engaging and easy to navigate site that allows us the ability aggregate all our available apps in one place for a better consumer experience. The site offers both paid and free app products catering to those looking to engage in the Bible via a mobile or tablet experience. The site has bold colors, custom photography, unique "slide" feature allowing the user to experience what content in the app will look like on a mobile device and more!
Contributors:
Sr. Director Digital Marketing, Bibles: | Jerri Helms - HarperCollins Christian Publishing |
Chief Digital Officer: | Chris Tromp - Grey Matter Group |
HARPERCOLLINS CHRISTIAN PUBLISHING
Location: USA