More than 1 million members of the National Association of REALTORS® serve as the primary audience for the .REALTOR Online Video. The goal of this video is to educate and encourage members on not only obtaining their own .REALTOR top-level domain (TLD), but also how they can use it in their business. Anyone can have a web address ending with .com or .net because they’re unrestricted TLDs. But some top-level domains are restricted and only available for use by a permitted group. The .REALTOR domain is available exclusively to members of the National Association of REALTORS® and the Canadian Real Estate Association. With the help of this online video, we have been able to communicate and promote the importance of having a .REALTOR TLD and how it can be leveraged in a member’s business. We have shared this online video with over 1 million members through email, Facebook, Twitter and YouTube and are excited to share with you today.
Contributors:
SVP, Marketing & Business Development: | Bob Goldberg |
VP, Marketing, Digital Marketing & Marketing Research: | Karen Bebart |
VP, Strategic Alliances & Product Management: | Ken Burlington |
Managing Director, Marketing: | Ashley Stinton |
Marketing Manager: | Jill Johnson |
Product Manager: | Roshani Sheth |
NATIONAL ASSOCIATION OF REALTORS®
Location: United States