Billy Eichner’s newest season was moving to truTV in September. The challenge: integrate a brand without talent participation. Instead of Billy waving a dollar, truTV turned to Flixel, creating the first-ever cinemagraph commercial for a TV network.
Contributors:
VP Integrated Partnerships: | Courtney Brown |
VP Integrated Partnerships: | Brandon Stern |
Director Integrated Partnerships: | Amanda Wong |
Manager Creative Services: | Ahmad Russell |
TRUTV
Location: USA