Best Medical Equipment Website

Integra, a leading global medical technology company, approached Jacob Tyler to help with the spin off of its spine and orthobiologics business, providing brand and digital strategy for accelerated growth. SeaSpine, the new spin off brand, needed to be introduced to the market with a strong reputation to showcase it's innovative technology and generate brand awareness. In addition to developing the brand strategy and platform, the external rollout required an integrated campaign and comprehensive website to establish awareness of the new SeaSpine, strengthen existing customer relationships and attract new customers.

Jacob Tyler's solution-based architecture for the responsive website demonstrates SeaSpine's technical knowledge, collaborative approach and vision for the future. In addition to new, high-end photography, the website makes it easy for partners to identify and gather product information with easy-to-use filtering tools by procedure, material and anatomical position in relation to the spine.

Contributors:

Les Kollegian:	CEO
Creative Director:	Michelle Peck
Associate Creative Director:	Rick Gray
Interactive Art Director:	Azenith Salenga
Art Director:	Phil Windyk
Lisa Inoue:	Visual Designer
Jon Clawson:	Front-End Developer
Victoria Hodgkins:	Account Manager
Heather Roth:	Director Project Management
KC Desmond :	Assistant Project Manager

JACOB TYLER

Location: United States

About the Agency:

At Jacob Tyler, we generate ideas that alter perception. Fueled by the desire to make a lasting impact, we create experiences that change the way people interact with brands – and with each other. We draw inspiration from the world around us to create intuitive user experiences that excite and move. We define success not through dollars and cents, but through the positive effect our work has on our clients and their customers. We work with companies whose products and services reshape the status quo and change the way we work and live. We are creators. We are artists and strategists. We are developers, designers and project managers. We are wordsmiths, marketers and campaign managers. We are passionate and loyal. We are inspired. We are Jacob Tyler – a full-service, award-winning brand & digital agency and partner throughout the brand journey, from seed to success. We’re passionate about branding and believe that a sound strategy + gorgeous creative = success. We’re individually diverse – culturally, generationally and geographically – and approach each challenge from a variety of unique perspectives to determine the right solution at the right time for our clients.