The Web Marketing Association is proud to present this 2015 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Computer: Software Email Message
The target audience for this email initiative was existing MATLAB users, mainly electrical and mechanical engineers.
The objective of the email was to inform users of the availability of the new release, the associated features and benefits and encourage them to download and install it.
Contributors:
| Director, Client Services: | Ty Velde |
| Copywriter: | Greg Smucker |
| Designer: | John Cuddemi |
OVERDRIVE INTERACTIVE
Location: USA