A multi-media marketing campaign that helped launch Cathay Pacific’s five weekly flights out of the greater New York Area to Hong Kong. Each “5” was made up different objects that spoke to the desires of our travelers: Comfort, business, or cultural experiences waiting for them when they landed.
Contributors:
Executive Creative Director: | Ted Tsandes |
Group Creative Director: | Neil Levy |
Creative Director/Art Director: | Zane Cooper |
Copywriter: | Mark Haven |
Print Production Director: | Jeffery Leach |
Developer: | Chris Gardener |
Developer: | Mike Kellogg |