Best Sports Integrated Ad Campaign

Our audience was Nebraska Cornhusker fans present at any Husker sporting event. Our goal was to boost pride in our team, and to share memories and highlights with the public.

Contributors:

Chief Creative Officer:	Carter Weitz
Art Director:	Marcelo Plioplis
Associate Front-End Developer:	Camille Marlow
Copywriter:	Neveen Hegab
Digital Producer:	Kevin McCaskill
Account Executive:	Rich Claussen
Media Director:	Jessica Polmanteer
Finish Art Supervisor:	Elizabeth Cox
Content Production Company:	V2

BAILEY LAUERMAN

Location: United States of America

About the Agency:

We tell a good story. Because people think in stories. Our brains are wired that way. So it shouldn't be surprising that you can't have a brand without a darn good story. It gives a brand its meaning. Involves people in it. Makes people care about it. A good story, well told, can change a brand's destiny. Rewrite its future. And what's good for a brand is good for business. No company ever went broke capturing the imagination of its customers. So it's a lucky thing we have a knack for simple, honest storytelling. Maybe it's the Nebraska in us. Certainly, it's why Bailey Lauerman is one of the most awarded creative agencies in the country. Why we've attracted a team of the best creative and strategic talent. And why we have the privilege of supporting some of America's leading brands. Yes, business is always good when you have a great story to tell.