Best Pharmaceuticals Mobile Application

KidneyAPPetite™ is aimed at providing assistance to people living with chronic kidney disease to help them make healthier food choices, monitor their daily intake of key nutrients (such as Potassium, Sodium, Phosphorus, Calcium, Protein, Carbohydrates, Calories) and fluids against their daily guidelines. People diagnosed with CKD have significant limitations on the type and quantity of food as well as fluid volume intake. Manually tracking food and fluids at each meal can be challenging with limited tools available to help CKD patients with this tedious task. KidneyAPPetite™ is designed to fill this gap to make this tracking process easier for patients and help them formulate important dietary decisions to help reach their nutritional goals.

Dietitians work closely with their patients with CKD to help set goals, make good meal decisions and manage their disease. The dietitian therefore needs to understand what key nutrients and fluids their patients are consuming on a regular basis. KidneyAPPetite™ is a unique and valuable tool which enables patients to capture and share this information with their dietitian if they choose to do so. It also provides the ability to analyze weekly or monthly nutrient and fluid intake trends.

The objective of KidneyAPPetite™ is to provide a valuable tool that offers support to assist people living with CKD make healthier meal choices and make it simple for them to monitor their daily nutrient and fluid intake. In addition, KidneyAPPetite™ represents how the Sanofi Renal team continues to demonstrate their longstanding commitment to patient support.

Contributors:

Group Account Director:	Jana Mehlin
Account Director:	Colette Wunderlich
Creative Director:	Tomek Weber
Copy Director:	Andrea Byrne
Team Lead, Project Management:	Brad Cunard
Director, Technical Architect:	Yusuf Yaman
Sr. Director US Marketing:	Margaret Crowley
Associate Product Manager, US Marketing:	Ben Gillis
Customer Solutions & Innovation:	Florence Gouin

INTOUCH SOLUTIONS

Location: USA

About the Agency:

Founded in 1999, Intouch Solutions Inc. employs 700 individuals and is a privately held marketing agency headquartered in the Kansas City area with offices in Chicago, New York, London and Mumbai. Specializing in solutions for the pharmaceutical and healthcare industries, Intouch is redefining what marketing means to these industries. Contact Intouch at getintouch@intouchsol.com or visit them on the Web at www.intouchsol.com.