The Web Marketing Association is proud to present this 2013 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.

BAYLOR HEALTH CARE SYSTEM


BAYLORHEALTH.COM

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Best Healthcare Provider Interactive Application

The primary target audience for BaylorHealth.com is residents in a 12-county area of North Texas including the Dallas-Fort Worth metroplex and the surrounding region. Information for physicians or clinical professionals is located on a separate site.

The purpose of BaylorHealth.com is to drive consumers to Baylor Health Care System programs and services by providing them with clear, easy-to-use information on topics including: health and wellness; physicians on the medical staff; disease-specific services and treatment options; facilities and locations; and the overall mission of Baylor Health Care System. BaylorHealth.com also focuses on positioning Baylor Health Care System as a leader in health care services, education, community service and clinical research.

Contributors:

BAYLOR HEALTH CARE SYSTEM

Location: USA