Best Hotel And Lodging Integrated Ad Campaign

In order to adapt to shifts in demand and boost brand density while growing revenue through brand.com, a comprehensive and aggressive marketing strategy was launched by the Amadeus Digital Media team for the London region which included both remarketing and prospecting paid and social campaigns, leveraging Millennium Hotels & Resorts' 1st party and platform audience data for relevant targeting, and tailoring content to deliver the right message at the right time, from down to up funnel.

Contributors:

AMADEUS

Location: USA