Create an enduring symbol for Greater Good that makes noise, so that local, forgotten charities can be heard and helped. Greater Good has been helping underserved charities for over 13years by providing programs, projects, and essential necessities to those in need. And now more than ever, they needed a boost in their collection capabilities as times have gotten harder for so many.
We raised awareness and expanded donation capabilities for Greater Good by making the Big Red Box. The Big Red Box was placed in offices from New York to Madrid. 100% of everything donated to the Big Red Box went directly to the people for whom it was intended. It was their most successful drive to date.
Contributors:
Associate Creative Director: | Mike Choi |
Designer: | Aldo Altamirano |
Art Director: | Geesun Lee |
Sr. Copywriter: | Danielle Welch |
Executive Creative Director: | Pilar Belhumeur |
Jr. Art Director: | Sergio Moreno |
Art Director: | Janhavi Phadki |
Project Manager: | Meghan Brooks |
Director of Technology: | Steve Longbons |
Developer: | Wei Chao |
GREATER THAN ONE
Location: USA